http://knowledge.emory.edu/article.cfm?articleid=1331
Source: Knowledge@Emory
Year: 2010
Abstract:
Academics have long acknowledged the role culture plays in shaping consumer behavior, but rarely has the influence of culture on manufacturing and the workplace been studied. In a newly published paper, "The Way That Can Be Told of Is Not an Unvarying Way: Cultural Impacts on Operations Management in Asia," Richard Metters and Elliott Bendoly, associate professors of information systems & operations management at Emory University's Goizueta Business School, and colleagues draw from experiences abroad, as well as historical data, to show that the persistent Western belief that one size fits all can prove disastrous when doing business in Asian countries.