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Region: Africa
YOUR SEARCH PRODUCED 245 MATCHES. PAGE 5 of 25 Items 41-50 of 245
Authors: Shelman, Mary L.; Milder, Brian; Bell, David E.
Product Type: Cases
Source: Harvard Business School Publishing
Publication Year: 2007
This case illustrates inherent conflicts between social causes.
Author: Hockerts, Kai
Product Type: Cases
Source: INSEAD
Publication Year: 2005
This case traces the evolution of fair trade, from ‘charity trade', i.e. the sale of objects produced in developing countries with little functional value to the sale of functional, and often organic products...
Author: Munene, Catherine
Product Type: Cases
Source: United States International University
Publication Year: 2006
In February 2003, Mr. Titus Naikuni was hired as Managing Director and CEO of the Kenya Airways Group. After attending the first few weekly business meetings as the Group's Managing Director and CEO, he realized he needed to develop a new direction for the company...
Authors: Barrett, Diana; Ballou, Daniella
Product Type: Cases
Source: Harvard Business School
Publication Year: 2003
This case shows how Heineken is responding to the global AIDS epidemic and considering it as part of the company's corporate social responsibility. Explores the opportunities, challenges, and motivations for a multinational company in Africa to respond to the AIDS epidemic through a workplace program.
Authors: Austin, James E.; Barrett, Diana; Weber, Jeffrey
Product Type: Cases
Source: Harvard Business School
Publication Year: 2001
Focuses on Merck's drug donation program and then raises new issues facing management about what to do about HIV/AIDS in Africa given the company's development of a new therapy. Describes collaboration among many parties including the Gates Foundation, other pharmaceutical companies, and the government of Botswana...
Authors: McElhaney, Kellie A.; Toffel, Michael W.; Hill, Natalie
Product Type: Magazine / Newspaper Articles
Source: Corporate Environmental Strategy: International Journal of Corporate Sustainability
Publication Year: 2009
This article describes how DesignWorks/USA, a subsidiary of BMW Group, developed a Sustainability Management System (SMS) by integrating the management of environmental, social and traditional business issues.
Author: David-West, Olayinka
Product Type: Cases
Source: Lagos Business School
Publication Year: 2005
In March 2005 and after almost a decade in business, Ronke Dawodu, founder and Managing Director of BuyBest Supermarket Nigeria (BBSN), wondered when her company would develop the ability to track customers and reward them continuously for their loyalty and patronage...
Authors: Faulk, Saskia; Usunier, Jean-Claude
Product Type: Cases
Source: University of Lausanne
Publication Year: 2006
This case deals with the rise of colas marketed by Muslim-led businesses, in the context of consumer boycotts of American products and brands. The purpose is to emphasise how politics and political events may impact consumer behaviour, competition, and business strategy.
Authors: Mosala, T.; Townsend, S.
Product Type: Cases
Source: Wits Business School - University of the Witwatersrand
Publication Year: 2007
Capitec Bank, which began specializing in microlending, expands services to its entry level clients. This case discusses how to increase its target market, and change the Bank's image to an all service bank.
Authors: Chen, David; Moon, Youngme; Norton, Michael
Product Type: Cases
Source: Harvard Business School
Publication Year: 2008
These cases describe the launch and initial results of the (PRODUCT) RED campaign, a social marketing initiative conceived of by U2's Bono and Bobby Shiver to combat AIDS in sub-Saharan Africa.
YOUR SEARCH PRODUCED 245 MATCHES. PAGE 5 of 25 Items 41-50 of 245