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Author: Shelman, Mary
YOUR SEARCH PRODUCED 10 MATCHES. PAGE 1 of 2 Items 1-10 of 10
Authors: Reinhardt, Forest; Weber, James; Shelman, Mary
Product Type: Cases
Source: Harvard Business School
Publication Year: 2010
Mid-Missouri Energy is a farmer-owned cooperative created to take advantage of the growing interest in ethanol as an automotive fuel.
Authors: Bell, David E.; Shelman, Mary
Product Type: Cases
Source: Harvard Business School
Publication Year: 2006
In 2003, Monsanto's patented ”Roundup Ready” technology was used illegally on 70-80% of the soybean area in southern Brazil. Jerry Steiner, executive vice-president of commercial acceptance, must decide if the situation in Brazil is stable enough to support a significant increase in breeding and biotech spending to develop products specifically designed for the Brazilian market.
Authors: Bell, David E.; Shelman, Mary
Product Type: Cases
Source: Harvard Business School
Publication Year: 2006
Brazil's national agricultural research corporation, Embrapa, has developed an integrated crop and livestock production system that will allow farmers and ranchers to intensify production and improve profitability while preserving natural resources. Considers how a country should manage its agricultural policies and natural resources to balance growth in agricultural production with the loss of virgin land and biodiversity.
Authors: Bell, David E.; Shelman, Mary
Product Type: Cases
Source: Harvard Business School Publishing
Publication Year: 2007
The Secretary of the Convention on Biological Diversity is working to increase the participation of the private sector in order to meet the treaty's “2010 Target,” which called for a significant reduction in the loss of biodiversity at all levels (global, regional, and national). Considers the roles of governments, the private sector, NGOs, and local communities and indigenous groups in natural resource management.
Authors: Daemmrich, Arthur A.; Reinhardt, Forest; Shelman, Mary
Product Type: Cases
Source: Harvard Business School
Publication Year: 2008
Arcadia Biosciences is an entrepreneurial California agricultural biotech company seeking to earn carbon credits by modifying commodity crops for use in China and India. The case provides context on the company; describes advances in crops genetics focused to climate change and associated resource issues of fertilizer use, water use, and soil salinity; and poses strategic choices for a start-up company operating at the intersection of business, agriculture, and climate change.
Authors: Alvarez, Jose D.; Shelman, Mary; Winig, Laura
Product Type: Cases
Source: Harvard Business School
Publication Year: 2010
The case highlights the challenges involved in making locally grown produce available to large consumer markets.
Authors: Bell, David E.; Knoop, Carin-Isabel; Shelman, Mary
Product Type: Cases
Source: Harvard Business School
Publication Year: 2010
Monsanto has led the effort to bring biotechnology to bear on food production. Through some management missteps and consumer resistance the company had difficulties in its early years. But since Hugh Grant became CEO the picture has brightened with widespread adoption of the company's products. This case focuses on the company's product pipeline and the galvanizing effect of the CEO's promise to substantially improve global food production by 2030.
Authors: Bell, David E.; Shelman, Mary
Product Type: Cases
Source: Harvard Business School
Publication Year: 2009
CEO Michael Mendes has transformed a grower-owned cooperative into a publicly traded top marketer of snack foods. Diamond's organization, culture, product development process, advertising and promotion strategy, and specifically its marketing department have been built "from the ground up" to address fundamental changes in retail structure and consumer behavior. Can the Diamond model be successfully applied to other food categories?
Authors: Bell, David E.; Winig, Laura; Shelman, Mary
Product Type: Cases
Source: Harvard Business School
Publication Year: 2010
Woolf Farming Company, a privately owned family farming business in California's Central Valley, found its business threatened by a lack of water, brought on by a combination of drought, poor quality well water and unavailability of surface water due to federally imposed pumping restrictions.
Authors: Bell, David E.; Goldberg, Ray A.; Shelman, Mary; Sesia, Aldo
Product Type: Cases
Source: Harvard Business School
Publication Year: 2010
Rabobank decides to focus primarily on food and agriculture firms and farms on a global basis.
YOUR SEARCH PRODUCED 10 MATCHES. PAGE 1 of 2 Items 1-10 of 10