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Industry: Accommodation, Tourism and Food Services
YOUR SEARCH PRODUCED 174 MATCHES. PAGE 1 of 18 Items 1-10 of 174
The Social Responsibility of Business is to Increase its Profits
Author: Friedman, Milton
Product Type: Essays and Concept Papers; Magazine / Newspaper Articles; Speeches
Source: The New York Times Magazine, September 13, 1970.
Publication Year: 1970
"When I hear businessmen speak eloquently about the "social responsibilities of business in a free-enterprise system," it's obvious that they believe that they are defending free enterprise
Starbucks Coffee Company
Authors: Stanley, Alison; Argenti, Paul A.
Product Type: Cases
Source: Tuck School of Business at Dartmouth
Publication Year: 2002
This case traces the origins of Starbucks and its rapid growth through joint partnerships and diversified products, and its rapid expansion of retail cafes...
Donna Klein and Marriott International (A, B)
Authors: Bollier, David; Pochop, Laura; Meyer, Kathleen A.
Product Type: Cases
Source: The Business Enterprise Trust
Publication Year: 1997
In the early 1990s, Donna Klein, Director of Work/Life programs for Marriott International, surveyed hotel and resort managers and found they increasingly were relied upon to help employees cope with the stresses of their personal lives. Immigration, child custody, spousal abuse--numerous personal issues were requiring up to 50% of managers' time and fueling extremely high turnover among the company's over 100,000 lower-wage workers...
Doing Better at Doing Good: When, Why and How Consumers Respond to Corporate Social Initiatives
Authors: Bhattacharya, C.B.; Sen, Sankar
Product Type: Journal Articles
Source: California Management Review
Publication Year: 2004
Although companies are devoting significant resources to corporate social responsibility (CSR) initiatives, insights into the optimal formulation, implementation, and effectiveness estimation of CSR strategies are currently scarce. This article takes an in-depth look at when, why, and how CSR works from a consumer's perspective...
Starbucks C.A.F.E Practices Program: Ensuring a Socially Responsible Supply Chain
Author: Weatherhead School of Management
Product Type: Mini-Cases
Source: Case Western Reserve University
Publication Year: 2008
Starbucks Coffee Company’s C.A.F.E (Coffee and Farmer Equity) Practices program ensures that Starbucks sources sustainably grown and processed coffee by evaluating the economic, social and environmental aspects of coffee growing along the supply chain.
Starbucks: Delivering Customer Service
Authors: Moon, Youngme; Quelch, John A.
Product Type: Cases
Source: Harvard Business School
Publication Year: 2003
Starbucks, the dominant specialty-coffee brand in North America, must respond to recent market research indicating that the company is not meeting customer expectations in terms of service.
Kimpton Hotels: Balancing Strategy and Environmental Sustainability
Authors: Silverman, Murray; Thomas, Tom
Product Type: Cases
Source: San Francisco State University, College of Business
Publication Year: 2006
Michael Pace faced a dilemma. He was Kimpton Hotels' West Coast Director of Operations and Environmental Programs... He was determined to help the boutique hotel chain "walk the talk" regarding its commitment to environmental responsibility, but he also had agreed not to introduce any new products or processes that would be more expensive than those they replaced....
McDonald's: Is China Lovin' It?
Authors: Ko, Stephen; Woo, Claudia H.L.
Product Type: Cases
Source: Asia Case Research Centre, The University of Hong Kong
Publication Year: 2009
McDonald's, the world-famous American fast food franchisor, entered mainland China in 1990, when Chinese franchise law did not even exist. Would McDonald's be able to sustain its momentum as China transformed into a developed nation?
PETA's Kentucky Fried Cruelty, Inc. Campaign
Authors: Seijts, Gerard; Sider, Michael
Product Type: Cases
Source: Richard Ivey School of Business
Publication Year: 2009
A year and a half after calling off their campaign against fast-food giant McDonald's, the vegan campaign coordinator of People for the Ethical Treatment of Animals (PETA), contacted Kentucky Fried Chicken (KFC) to warn them that they would be the next target.
McDonald's and the Environment (A)
Author: Livesey, Sharon M.
Product Type: Cases
Source: Harvard Business School
Publication Year: 1993
McDonald's decides to withdraw its polystyrene plastic packaging for sandwiches and hamburgers after years of defending itself against environmental critics...
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