YOUR SEARCH :
Region: Asia
YOUR SEARCH PRODUCED 566 MATCHES. PAGE 1 of 12 Items 1-50 of 566
Search results with a darker orange shading indicate that the product is a teaching module.
Coca Cola India
Authors: Kaye, Jennifer; Argenti, Paul A.
Product Type: Cases
Source: Arthur W. Page Society
Publication Year: 2005
On August 5, 2003, The Center for Science and Environment, an NGO in India, attacked the safety of Coca-Cola India's products in a press release titled "Twelve Major Drink Brands Sold in and around Delhi Contain a Deadly Cocktail of Pesticide Residues." Though Coke was well within the Indian government's legal limits for pesticide residue in beverages, Coke India CEO Sanjiv Gupta had to decide on the most effective communication strategy to restore public trust and had to weigh a larger policy decision at the same time...
The Promise and Perils of Globalization: The Case of Nike
Author: Locke, Richard
Product Type: Cases
Source: This case is published as a chapter, “The Promise and Perils of Globalization: The Case of Nike”, in the book Management: Inventing and Delivering Its Future.
Publication Year: 2003
This case study of Nike Inc. traces the evolution of Nike's policies and practices vis-à-vis labor and environmental standards. The case illustrates the company's evolving definition and commitment to good corporate citizenship and the continuing controversy surrounding the company's practices in this arena.
IKEA's Global Sourcing Challenge (A, B)
Authors: Bartlett, Christopher A.; Dessain, Vincent; Sjoman, Anders
Product Type: Cases
Source: Harvard Business School
Publication Year: 2006
Traces the history of IKEA's response to a TV report that its Indian carpet suppliers were using child labor. Describes IKEA's growth, including the importance of a sourcing strategy based on its close relationships with suppliers in developing countries...
Toys R Us Japan
Authors: Spar, Debora L.; MacKenzie, Jacqueline; Bures, Laura
Product Type: Cases
Source: Harvard Business School
Publication Year: 1999
Documents the American retailer's process of entry into the Japanese toy market. Discusses the history of Toys "R" Us in the United States as well as the history of the Japanese toy market, distribution, wholesaling, and retailing systems...
Mining and Metals: Five Issues with Broad Implications
Authors: Shattuck, Rachel; Scully, Maureen
Product Type: Teaching Modules
Source: The Aspen Institute Center for Business Education
Publication Year: 2008
The mining and metals industry offers many challenging questions and useful lessons for MBA students. This teaching module helps professors raise these topics in the classroom by bringing together a variety of different materials from different sources that can be used both as background reading and as the focus of class discussion...
The Social Responsibility of Business is to Increase its Profits
Author: Friedman, Milton
Product Type: Essays and Concept Papers; Magazine / Newspaper Articles; Speeches
Source: The New York Times Magazine, September 13, 1970.
Publication Year: 1970
"When I hear businessmen speak eloquently about the "social responsibilities of business in a free-enterprise system," it's obvious that they believe that they are defending free enterprise
Citibank: Launching the Credit Card in Asia Pacific (A)
Author: Rangan, V. Kasturi
Product Type: Cases
Source: Harvard Business School
Publication Year: 1994
Consumer Bank pondered the possibilities of launching a credit card in the Asia Pacific region. The bank's New York headquarters, and several of its country managers in the region, were not enthusiastic...
Innovation Corrupted: The Rise and Fall of Enron (A, B)
Author: Salter, Malcolm S.
Product Type: Cases
Source: Harvard Business School
Publication Year: 2005
Presents a brief historical overview of Enron's rise, its strategic successes and failures...
Nike Inc.: Developing an Effective Public Relations Strategy
Authors: Everett, Donna R.; Slaughter, Kathleen E.
Product Type: Cases
Source: Richard Ivey School of Business
Publication Year: 2000
It had been almost a decade since the first article surfaced in the media alleging that factories sub-contracted by Nike in China and Indonesia were forcing workers to work long hours for low pay, and for physically and verbally abusive managers. The article was the seed of a media campaign that created a public relations nightmare for the company...
Amway in China (A, B)
Authors: Tan, David; Tan, Justin
Product Type: Cases
Source: Richard Ivey School of Business
Publication Year: 2009
Faculty Rating: 
[1 Faculty Rating] 7095 views
Amway is a large manufacturer of household products that uses the direct selling approach. It has expanded into different markets over the years, most recently the Chinese market. However, the company must look at its strategy after the Chinese government implements regulations on the direct marketing business model...
McDonald's in India
Author: Dash, Kishore
Product Type: Cases
Source: Thunderbird School of Global Management
Publication Year: 2005
Faculty Rating: [1 Faculty Rating] 6930 views
McDonald's relative success in India has several important lessons for global multinational corporations that are interested in exploring the challenges and opportunities in emerging markets. Given the unique cultural space of India, where most people do not eat beef and pork and prefer vegetarian foods, and where people's food habits are dominated by regional food preferences, how could a beef-based hamburger chain achieve success?
Eat2Eat.com
Authors: Goodwin, Nigel; Hardy, Kenneth G.
Product Type: Cases
Source: Richard Ivey School of Business
Publication Year: 2006
Faculty Rating: [2 Faculty Ratings] 6394 views
Eat2Eat.com was an Internet-based restaurant reservation service covering a dozen cities in the Asia Pacific region. The case focuses on entrepreneurial marketing with sub-themes of financing and small enterprise management. It is a story of an entrepreneur who had an idea and enough money to launch it, but then struggles to achieve adequate scale...
BP and Corporate Greenwash
Author: Sider, Michael
Product Type: Cases
Source: Richard Ivey School of Business
Publication Year: 2009
BP's green re-branding efforts began officially with the unveiling of its new BP Helios mark, named after the Greek sun god. However, environmental groups heaped scorn on BP's green re-branding. Greenpeace gave the company its Greenhouse Greenwash Award, given to the largest "corporate climate culprit" on earth.
Unilever in India
Authors: Rangan, V. Kasturi; Rajan, Rohithari
Product Type: Cases
Source: Harvard Business School Publishing
Publication Year: 2006
With liberalization of India's economy and the opening up of markets to foreign multinationals such as Procter & Gamble, the Indian subsidiary of Unilever--Hindustan Lever Ltd. (HLL)--was under pressure to grow revenues and profits...
The Aravind Eye Hospital, Madurai, India: In Service for Sight
Author: Rangan, V. Kasturi
Product Type: Cases
Source: Harvard Business School
Publication Year: 2007
Starting as a modest 20-bed hospital, Aravind had grown into a 1,400-bed hospital complex by 1992. It had by then screened 3.65 million patients and performed 335,000 cataract surgeries, nearly 70% of them free of cost for the poorest of India's blind population...
Diaper War: Kimberly-Clark Versus Procter & Gamble (A) (Condensed)
Authors: Morrison, Allen; Gerringer, Michael J.; McLellan, Kerry
Product Type: Cases
Source: Richard Ivey School of Business
Publication Year: 1992
This case highlights Kimberly-Clark's perspective on the fierce competitive battle with Procter & Gamble (P&G) in the diaper industry. The competitive struggle involves a broad range of issues...
International Sourcing in Athletic Footwear: Nike and Reebok
Author: Rosenzweig, Philip M.
Product Type: Cases
Source: Harvard Business School
Publication Year: 1994
Nike and Reebok, the two largest athletic footwear companies, look to contractors in Asia to manufacture their shoes. Sourcing from Asia offers advantages of low cost and flexibility, but raises questions about human rights and corporate responsibility...
Hong Kong Disneyland: Where is the Magic?
Authors: Yim, C; Lau, J
Product Type: Cases
Source: Asia Case Research Centre, The University of Hong Kong
Publication Year: 2007
Hong Kong Disneyland was the Walt Disney Company's third international theme park outside America, after Tokyo and Paris. This case can be used to explore what could be done to enhance the smooth delivery of the Disney into an Asian cultural setting.
Hong Kong's Financial Crisis 1997-1998
Authors: Cascales, Maria J.; Whitman, John
Product Type: Cases
Source: Asia Case Research Center, School of Business, University of Hong Kong
Publication Year: 1999
The Asian miracle turned into a nightmare in 1997. Thailand triggered the region's free-fall when the baht was delinked from the US dollar in July. This sent other Asian currencies tumbling as speculators took advantage of profit opportunities...
AES-Telasi: Power Trip or Power Play? (A, B, C)
Authors: Henisz, Witold J.; Zelner, Bennet A.
Product Type: Cases
Source: The Wharton School
Publication Year: 2006
While Michael Scholey was proud of what he and AES Corporation had accomplished so far in the Republic of Georgia, AES-Telasi had still incurred operating losses of $40m during its first year of operation, had already exceeded its ten-year investment target, and the company faced several important challenges going into its second year...
Wal-Mart Stores
Authors: Farhoomand, Ali F.; Wang, Iris
Product Type: Cases
Source: Asia Case Research Center, University of Hong Kong
Publication Year: 2006
This case provides students with a basic understanding of the concept of competitive advantage and its sources through a discussion of Wal-Mart's success in the U.S. It also discusses the challenges of replicating a successful domestic strategy in a different market environment, explores whether a firm is able to transport its competitive advantage from one market to another using the example of Wal-Mart's entry into China, and thinks about potential strategies that Wal-Mart China should consider going forward.
Hindustan Lever Re-invents the Wheel (A, B, C)
Authors: Ellison, Brian; Rodriguez, Miguel A.
Product Type: Cases
Source: IESE Business School
Publication Year: 2003
This case series deals with the pioneering experience of Unilever at the "base of the pyramid" (BOP). The BOP consists of those 4 billion people excluded from the market economy and living in poverty. The BOP is a new management concept that conveys the promise to fulfill a twofold objective: promote social development and allow companies to regain double digit growth rates.
NES China: Business Ethics (A, B)
Authors: Zhang, Xin; Dietz, Joerg
Product Type: Cases
Source: Richard Ivey School of Business
Publication Year: 2002
NES is one of Germany's largest industrial manufacturing groups. The company wants to set up a holding company to facilitate its manufacturing activities in China. NES's government affairs co-ordinator finds herself in a difficult position when she proposes that gifts should be given to government officials in order to establish a working relationship that will better NES's chance of having its application approved...
Building Products International - A Crisis Management Strategy (A, B, C)
Authors: DiStefano, Joseph D.; Everett, Donna R.
Product Type: Cases
Source: Richard Ivey School of Business
Publication Year: 2000
The decision-maker responsible for evacuating company managers and their families from a crisis situation now faces a political hot-potato due to second-guessing from superiors, peers and subordinates as a result of decisions he made during the evacuation.
Nike's Dispute with the University of Oregon
Authors: Lawrence, A; Morris, R
Product Type: Cases
Source: The Case Research Journal
Publication Year: 2001
In April 2000, Philip Knight, Founder and Deputy Executive Officer of the athletic shoe and apparel company Nike Inc, announced that he would no longer give money to his alma mater, the University of Oregon, because the university had joined the Worker Rights Consortium (WRC). Knight was upset because Nike had helped found and was an active supporter of a different approach to establishing fair wages and working conditions in the overseas shoe and apparel industry.
People Management Fiasco in Honda Motorcycles and Scooters India Ltd.
Author: Saini, Debi S.
Product Type: Cases
Source: University of Hong Kong
Publication Year: 2006
Multinationals often make judgmental errors regarding cross-cultural issues and the business environments prevailing in foreign countries. Honda Motorcycles and Scooters India Ltd. (HMSI), a wholly owned subsidiary of Honda Motor Company Limited, Japan, established its plant in India in 1999 and made mistakes in handling people-management issues.
McDonald's: Is China Lovin' It?
Authors: Ko, Stephen; Woo, Claudia H.L.
Product Type: Cases
Source: Asia Case Research Centre, The University of Hong Kong
Publication Year: 2009
McDonald's, the world-famous American fast food franchisor, entered mainland China in 1990, when Chinese franchise law did not even exist. Would McDonald's be able to sustain its momentum as China transformed into a developed nation?
Ebit and Ethics: Corporate Social Responsibility at Merck, LTD, Thailand
Authors: Kaufmann, L; Tritt, C; Koch, A; Wilrich, M
Product Type: Cases
Source: WHU Otto Beisheim School of Management
Publication Year: 2008
This case provides a comprehensive as well as detailed access to the evolving topic of CSR (corporate social responsibility) for senior bachelor and MBA students. The case study enables them to simulate relevant management decisions within the context of the chemicals and pharmaceuticals industry in the Kingdom of Thailand.
Union Carbide's Bhopal Plant (A, B)
Authors: Spar, Debora L.; Hull, Suzanne; Kou, Julia
Product Type: Cases
Source: Harvard Business School
Publication Year: 2006
In December 1984, a Union Carbide plant in Bhopal, India, sprung a leak, releasing thousands of gallons of highly toxic gas into the atmosphere. By the time the leak was sealed, over 2,000 people had died. In a series of three excerpts from published accounts, the case covers the events that led up to the tragedy and the aftermath--financial, legal, and emotional--for Union Carbide's management...
Levi Strauss & Co.: Global Sourcing (A, B)
Authors: Katz, Jane P.; Paine, Lynn S.
Product Type: Cases
Source: Harvard Business School Publishing
Publication Year: 1997
In 1993, senior managers at Levi Strauss & Co., the world's largest brand-name apparel manufacturer, were deciding whether the company should have a business presence in China, given the human rights and other problems there...
Expanding the Playing Field: Nike's World Shoe Project (A, B)
Authors: McDonald, Heather; London, Ted; Hart, Stuart L.
Product Type: Cases
Source: William Davidson Institute
Publication Year: 2002
Tom Hartge's challenge was to “expand the playing field” in emerging markets with a range of affordable, durable, and easy-to-produce sports shoes that could effectively reach the huge untapped segment in “Tier Three” countries...
A teaching note is available for this case to all registered faculty members
Intel in China
Authors: Slaughter, Kathleen E.; Everett, Donna R.; Xiaojun, Qian
Product Type: Cases
Source: Richard Ivey School of Business
Publication Year: 2002
The newly appointed division head must examine organizational or communication problems within a division of a billion dollar semiconductor manufacturer...
SK-II: Damage Control in China
Authors: Hung, Kineta; Farmer, Richard
Product Type: Cases
Source: University of Hong Kong
Publication Year: 2008
In 2006, Chinese authorities banned the sale of some of Procter and Gamble's skin care products in the SK-II line. P&G feared that public protests against these products could spread and infect the brand equity of its other products in the country.
Procter & Gamble and Population Services International (PSI): Social Marketing for Safe Water
Authors: Hanson, Margaret; Powell, Karen
Product Type: Cases
Source: INSEAD
Publication Year: 2006
PuR, the water purification product sold in small sachets, had suffered a string of failed market tests, but the public health benefits of the product had been demonstrated repeatedly in bottom of the pyramid (BOP) markets where finding clean drinking water can be a daily calamity...
Hewlett Packard Company in Vietnam
Author: Lau, Geok T.
Product Type: Cases
Source: North America Case Research Association, Case Research Journal, Spring, 2000; The Laurier Institute
Publication Year: 2000
Faculty Rating: [1 Faculty Rating] 3908 views
In late 1995, John Peter, a marketing manager of Hewlett-Packard Asia Pacific Limited, was evaluating the division's strategic options for doing business in Vietnam. John needed to recommend whether HPAP should enter the Vietnam market in a more strategic fashion...
Procter & Gamble PuR Purifier of Water™ (A, B)
Authors: Hanson, Margaret; Powell, Karen
Product Type: Cases
Source: INSEAD
Publication Year: 2006
Procter & Gamble's PuR: Purifier of Water, a household water treatment sold in small sachets, was developed in collaboration with the US Centers for Disease Control (CDC), and targeted 'bottom of the pyramid' households, where water treatment facilities are often lacking...
Tata: Leadership With Trust
Author: Branzei, Oana
Product Type: Cases
Source: Richard Ivey School of Business
Publication Year: 2010
The case illustrates the opportunities, challenges and trade-offs involved in the design, evolution and institutionalization of corporate social responsibility (CSR) and corporate sustainability (CS) within the Tata Group – an India-based indigenous multinational enterprise.
Becton Dickinson: Ethics and Business Practices (A, B, Supplement 2)
Author: Paine, Lynn S.
Product Type: Cases
Source: Harvard Business School Publishing
Publication Year: 1998
Becton Dickinson's Global One-Company Operations Group must decide on the company's global policy on gifts, gratuities, and business entertainment. A central issue is whether the policy should be established centrally and made uniform worldwide or whether it should be decided locally, depending on local circumstances and practices...
W. R. Grace & Co. and the Neemix Patent (A, B)
Authors: Werhane, Patricia H.; Severance, Kristi
Product Type: Cases
Source: Darden Business Publishing
Publication Year: 1999
Neemix is a natural biopesticide developed by W. R. Grace from the neem tree, which is indigenous to rural India. Because of its medicinal and religious use by rural Indians for more than a thousand years, the Foundation on Economic Trends is protesting Grace's patenting of Neemix...
Video: Is Wal-Mart Good for America?
Author: FRONTLINE
Product Type: Multimedia
Source: WGBH Educational Foundation
Publication Year: 2005
In this film, Frontline explores the relationship between U.S. job losses and the American consumer's insatiable desire for bargains in "Is Wal-Mart Good for America?"
National Kidney Foundation: CEO With a Golden Tap
Authors: Lau, Amy; Chan, Shirley; Ho, Emily
Product Type: Cases
Source: Asia Case Research Centre
Publication Year: 2006
This case illustrates the importance and efficacy of corporate governance and public accountability, whereby the mismanagement of donor funds by the leadership of a leading Kidney Foundation results in the resignation of its CEO and Board of Directors.
The Burma Pipeline
Authors: LaMure, Lane T.; Spar, Debora L.
Product Type: Cases
Source: Harvard Business School Publishing
Publication Year: 2000
In 1996, Unocal Corp. joined forces with the French Total company to construct an ambitious natural gas pipeline from the Andaman Sea across the southern tip of Burma and into Thailand. At an estimated cost of $1.2 billion, the pipeline was designed to bring sorely needed energy supplies into both Thailand and Burma, and to serve as a linchpin for Unocal's expanding Asian strategy...
International Marketing Ethics From An Islamic Perspective: A Value-Maximization Approach
Authors: Saeed, Mohammad; Ahmed, Zafar; Mukhtar, Syeda-Masooda
Product Type: Journal Articles
Source: Journal of Business Ethics. Vol. 32, Issue 2.
Publication Year: 2001
This article discusses the characteristics, capabilities, and strengths of the Islamic ethical framework for international marketing.
Esquel Group
Author: Peleg-Gillai, Barchi
Product Type: Cases
Source: Stanford University Press
Publication Year: 2006
Over the years Esquel, which was part of an old-fashioned industry, gradually grew to become a larger and more modern organization. While striving to run a successful business, Esquel also took steps to ensure the well-being of its employees and to have a positive impact on society, and was devoted to protecting the environment in areas where it operated.
Fritidsresor Under Pressure (A, B, C)
Authors: Margolis, Joshua; Dessain, Vincent; Sjoman, Anders
Product Type: Cases
Source: Harvard Business School
Publication Year: 2007
Amid the initial uncertainty after the tsunami in Southeast Asia in 2004, the leadership team of Fritidsresor must make a range of decisions to orchestrate the company's response and manage the rest of its travel business.
DuPont Freon Products Division (A, B)
Authors: Vietor, Richard; Reinhardt, Forest
Product Type: Cases
Source: Harvard Business School
Publication Year: 1989
In 1988, the DuPont Co. is abruptly confronted with solid scientific evidence that chlorofluorocarbons are destroying the earth's ozone shield. DuPont, with its Freon brand product line serving markets for foam insulation, electronics solvents, and especially refrigeration, was the world's leading producer of these chemicals...
The Siam Cement Group: Corporate Philosophy (A, B, C)
Authors: Khunaphante, Prompilai; Paine, Lynn S.
Product Type: Cases
Source: Harvard Business School Publishing
Publication Year: 2007
In the face of Thailand's 1990 cement shortage, managers at Siam Cement Co., Thailand's largest cement provider, must decide how to allocate available supply and whether to attempt to uphold government controlled prices among the company's agents. At issue in the overall design of a rationing system as well as how to handle several special requests...
Pfizer's Intellectual Property Rights Battles in China for Viagra
Authors: Fernando, R; Purkayastha, D.
Product Type: Cases
Source: ICMR Center for Management Research
Publication Year: 2007
This case discusses the numerous intellectual property rights (IPR) litigations for Pfizer Inc in China with regard to Viagra, its blockbuster drug for erectile dysfunction.
The Path to Corporate Responsibility
Author: Zadek, Simon
Product Type: Journal Articles
Source: Harvard Business Review
Publication Year: 2004
Nike's tagline, "Just do it," is an inspirational call to action for the millions who wear the company's athletic gear. But in terms of corporate responsibility, Nike didn't always follow its own advice...
China Minmetals Corporation and Noranda Inc.
Author: Litvak, Isaiah A.
Product Type: Cases
Source: Richard Ivey School of Business
Publication Year: 2011
The proposed takeover of Noranda Inc. (one of the biggest mineral players in the world) by the Chinese state owned enterprise, China Minmetals Corporation, was cause for Canadian government concern as it required some understanding about the workings and objectives of state owned enterprises. There was particular concern around the labour issues and human rights violations in China...
YOUR SEARCH PRODUCED 566 MATCHES. PAGE 1 of 12 Items 1-50 of 566