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Stella McCartney

Authors: Keinan, Anat; Crener, Sandrine
Product Type: Cases
Source: Harvard Business School
Publication Year: 2015

[This document has not yet been rated] 243 views

As climate change is becoming a more pressing issue, companies are pressured to embrace a more sustainable approach to their business. With fashion and luxury industries progressively rising to this challenge, what does it mean for Stella McCartney's brand's ethos to be a responsible, honest, and modern company?

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AXA: Creating New CR Metrics

Authors: Elias, Jaan; Rosenthal, Jean
Product Type: Cases
Source: Yale School of Management
Publication Year: 2015

[This document has not yet been rated] 273 views

A global leader in the insurance and asset management business, AXA had risen to the top ranks in terms of corporate responsibility (CR) as well. In 2014, the French-based insurer led the industry on a number of corporate social responsibility and sustainability indexes. Not content to rest on these laurels, AXA transferred its CR team from the department that included the Communications function to a newly created department combining the Strategy, CR, and Public Affairs functions together, to further integrate CR into the core of the business.

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Omar Selim: Building a Values-Based Asset Management Firm (A, B)

Authors: Serafeim, George; Henderson, Rebecca; Gombos, Shannon
Product Type: Cases
Source: Harvard Business School
Publication Year: 2015

[This document has not yet been rated] 430 views

At Barclays, Omar Selim spearheaded Arabesque, a socially-responsible asset management firm emphasizing faith and values. In June 2012, regulators fined Barclays £290 million for its role in the Libor rate manipulation scandal. Selim is offered the opportunity to spin off Arabesque as an independent fund if he is willing to break from Barclays…

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Provident: How to Tackle Financial Exclusion in Poland

Authors: Kuraszko, Iwona; Rok, Boleslaw
Product Type: Cases
Source: Kozminski University
Publication Year: 2014

[This document has not yet been rated] 224 views

In March 2010, Provident Poland (owned by International Personal Finance) implemented a new set of responsible lending standards, called Treating Customers Fairly. Provident is operating on small cash loans to moderate and low-income customers in Poland, mostly with trouble repaying installments on time. For such people a loan can provide not only short-time relief, but also become - in some cases - a financial trap causing the indebtedness of the client to further deepen. This campaign had both a social and strategic aim...

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A Costly Train Journey (A, B)

Authors: Smith, N. Craig; Williams, Elin
Product Type: Cases
Source: INSEAD
Publication Year: 2015

[This document has not yet been rated] 334 views

Costly Train Journey tells the story of an MBA student who on graduation started an investment banking job in the City. He was successful in his first few years but commuting into London he continued to dodge the train fare until he was caught by ticket inspectors. The case is based loosely on the experience of Jonathan Burrows a Managing Director at Blackrock Asset Management…

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On Your Bike! Using Marketing Mix to Drive Successful Bicycle Sharing Programs in Europe

Authors: Laidler-Kylander, Nathalie; Strauss, Steven; Winig, Laura
Product Type: Cases
Source: Harvard Kennedy School
Publication Year: 2015

[This document has not yet been rated] 286 views

This case focuses on the bicycle sharing systems in three mid-sized European cities: Mainz, Germany, Lille, France and Antwerp, Belgium. The case describes the market segments within each city and lays out the marketing mix variables-the 4Ps (product, price, place and promotion)-to allow students to compare and contrast the cities' opportunities and challenges. The protagonist in each city is charged with using the marketing mix to help his or her city reach its goals…

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CRESUS: Preventing Problem Debt and Over-Indebtedness through a High Social Impact Hybrid Model with La Banque Postale

Authors: Angot, Jacques; Plé, Loïc
Product Type: Cases
Source: IESEG School of Management
Publication Year: 2015

[This document has not yet been rated] 246 views

The case aims to illustrate to what extent a Hybrid Value Chain (HVC) - a concept created by Ashoka (the world’s largest network of social entrepreneurs) and detailed by Drayton and Budinich in a 2010 Harvard Business Review paper - answers both economic and social issues that neither non-profit nor for-profit organisations alone can solve…

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Teckentrup: A Door to Managing Difference

Authors: Rose, Clayton; Lenhardt, Jerome; Beyersdorfer, Daniela
Product Type: Cases
Source: Harvard Business School
Publication Year: 2014

[This document has not yet been rated] 452 views

For Kai Teckentrup, the owner and co-CEO of the German "Mittelstand" door manufacturer Teckentrup, balancing competitive pressures, demographic realities and values were at the heart of the diversity program that he had started and championed at the company…

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Blue Skies: Connecting African Farmers to Global Markets

Authors: Ferguson, John-Paul; De Clara, Laurent
Product Type: Cases
Source: Stanford Graduate School of Business
Publication Year: 2014

[This document has not yet been rated] 382 views

The case describes the evolution of Blue Skies since its foundation as a small fruit processing business exporting fresh-cut pineapple to Europe. It illustrates how competitive structures in the fresh-cut market shape the balance of power within the agri-food value chain, and how Blue Skies maintained its competitive edge through a combination of production efficiency, product quality and market diversification.

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E.ON Hungary: CSR-Social Obligation or Financial Burden?

Authors: Hardi, Peter; Romics, Katalin
Product Type: Cases
Source: Central European University
Publication Year: 2014

[This document has not yet been rated] 405 views

This unique case poses several ethical and pragmatic questions that go beyond the introduced particular affair and refer to current challenges company managers and policy makers could face when they deal with social responsibilities of enterprises…

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