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Tesla Roadster: The Car of the Future?

Authors: George, S; Prasad, V.
Product Type: Cases
Source: ICMR Center for Management Research
Publication Year: 2009

[This document has not yet been rated] 608 views

This case discusses the efforts of Tesla Motors Inc in developing and marketing the Tesla Roadster, an electric car powered by Lithium-ion batteries.

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Toyota Kata: Managing People for Improvement, Adaptiveness and Superior Results

Author: Rother, Mike
Product Type: Books / Book Chapters
Source: McGraw-Hill
Publication Year: 2009

[This document has not yet been rated] 588 views

Drawing on six years of research into Toyota's employee-management routines, Toyota Kata examines and elucidates, for the first time, the company's organizational routines--called kata--that power its success with continuous improvement and adaptation.

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Chevrolet Volt: Can It Recharge General Motors?

Authors: Jaish, V.; Syed, A.
Product Type: Cases
Source: ICFAI Business School, Bangalore
Publication Year: 2008

[This document has not yet been rated] 538 views

The focus of this case is on General Motors Corporation's differentiation strategy among the hybrid cars in the US. The case focuses on how GM can gain its market position based on the success of the Chevrolet Volt.

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The Toyota Recall: Missing the Forest for the Trees

Authors: Liker, Jeffrey K.; Ogden, Timothy N.
Product Type: Journal Articles
Source: Ivey Business Journal
Publication Year: 2011

[This document has not yet been rated] 517 views

A sticky accelerator pedal last year tarnished the once-vaunted reputation of the Toyota Motor Corporation. These authors argue that the pedal’s stickiness was caused not by relaxed manufacturing standards, but by failing to reconcile the means with the ends in trying to meet a corporate goal...

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Shanghai Automotive and Ssangyong Motor: A Tale of Two Dragons (A, B, C)

Authors: Xu, Leiping; White, Steven
Product Type: Cases
Source: China Europe International Business School
Publication Year: 2009

[This document has not yet been rated] 513 views

Shanghai Automotive (SAIC), one of China's 'Big Three' automakers, pays US$571 in 2004 to acquire a controlling majority share in Ssangyong Motors of South Korea. The new owners faced a range of major challenges to achieving the strategic objectives driving the acquisition. These included significant resistance and distrust from the Ssangyong union, local media, community and government, as well as the negative reaction to SAIC's responses to those challenges.

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Subaru of Indiana, America's Scrappiest Carmaker

Author: Farzad, Roben
Product Type: Magazine / Newspaper Articles
Source: Bloomberg Businessweek
Publication Year: 2011

[This document has not yet been rated] 512 views

Zero layoffs, zero pay cuts, zero waste. Subaru manages to pull off the seemingly impossible.

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The 21st Century Driver's Seat

Author: Weatherhead School of Management
Product Type: Mini-Cases
Source: Case Western Reserve University
Publication Year: 2005

[This document has not yet been rated] 507 views

The development of the new Toyota Prius from its 1997 predecessor was conducted almost from scratch and resulted in improved environmental and driving performance.

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New Ford Facility is an Environmental Model

Author: Weatherhead School of Management
Product Type: Mini-Cases
Source: Case Western Reserve University
Publication Year: 2005

[This document has not yet been rated] 459 views

One of Ford Motor Company’s latest innovations is the Rouge Truck Plant, a facility that exemplifies ecological awareness and a commitment to wise use of natural resources.

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Environmental Advancements through Collaboration

Author: Belt, Kevin
Product Type: Magazine / Newspaper Articles
Source: Business Roundtable Institute for Business Ethics
Publication Year: 2009

[This document has not yet been rated] 430 views

The Next Generation Vehicle (NGV) Project (the Project) describes itself as "The link needed for tomorrow's cars," and this motto is applicable to multiple aspects of the Project.

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Unintended Acceleration: Toyota's Recall Crisis

Authors: Austen-Smith, David; Diermeier, Daniel; Zemel, Eitan
Product Type: Cases
Source: Kellogg School of Management
Publication Year: 2012

[This document has not yet been rated] 419 views

Despite Toyota's voluntary recall of 4.2 million vehicles for floor mats that could jam the accelerator pedal and a later recall to increase the space between the gas pedal and the floor, the company insisted there was no underlying defect and defended itself against media reports and regulatory statements that said otherwise...

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