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Author: Subramanian, Satyajeet
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Bayer CropScience in India (A, B)
Against Child Labor; Value-Driven Strategy
Authors: Dhanaraj, Charles; Branzei, Oana; Subramanian, Satyajeet
Product Type: Cases
Source: Richard Ivey School of Business
Publication Year: 2011
The case explores value-driven strategy formulation and implementation by bringing to the fore issues of ethics, responsible leadership, social intitiatives in emerging markets and the global-local tensions in corporate social responsibility. It examines how Bayer CropScience addressed the issue of child labour in its cotton seed supply chain in rural India between 2002 and 2008.
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