Why Every Company Needs a CSR Strategy and How to Build It

Authors: Rangan, Kash; Chase, Lisa A.; Karim, Sohel
Product Type: Research Notes / Working Papers
Source: Harvard Business School
Publication Year: 2012

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Despite certain criticisms, more and more companies in the world practice some form of corporate social responsibility. This paper offers a pragmatic alternative framework for CSR with a view towards developing its practice in an evolutionary way.

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