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Transformational Gaming: Zynga's Social Strategy (A, B, C)

Author: Hartman, Laura Pincus
Product Type: Cases
Source: Darden Business Publishing
Publication Year: 2012

[This document has not yet been rated] 446 views

In January 2009, Mark Pincus, founder and CEO of the immensely popular and successful Zynga Game Network met with his sister Laura Hartman, DePaul University business ethics professor, to discuss building a new brand of corporate social strategy. Pincus wanted to find a way that Zynga could have a greater social impact on the world. He and Hartman talked about creating a new social strategy that would naturally flow out of Zynga’s success in developing highly profitable interactive social games. The two of them wondered whether it was possible for one company to develop a strategy that would both be profitable and engender social change.

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Sustainability at Tetra Pak: Recycling Post-Consumer Cartons

Authors: Sharma, Garima; Ghatge, Indrajeet; Laszlo, Chris
Product Type: Cases
Source: Richard Ivey School of Business
Publication Year: 2012

[This document has not yet been rated] 465 views

This case delves into the problems that Tetra Pak India faces in its ambitious goal of recycling post-consumer cartons in India, and the approach that the company adopts in overcoming the obstacles...

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India 2012: The Challenges of Governance

Authors: Iyer, Lakshmi; Vietor, Richard H.K
Product Type: Cases
Source: Harvard Business School
Publication Year: 2012

[This document has not yet been rated] 301 views

In January 2012, the government of India faced significant challenges... Policy reforms were hampered by several recent corruption scandals, widespread citizen protests against corruption, and disagreements with coalition partners. Could India make the right decisions needed to lift hundreds of millions of citizens out of poverty?

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Allied Electronics Corporation Ltd: Linking Compensation to Sustainability Metrics

Authors: Eccles, Robert G.; Serafeim, George; Li, Shelley Xin; Knight, Alan
Product Type: Cases
Source: Harvard Business School
Publication Year: 2012

[This document has not yet been rated] 280 views

Robert Venter, second-generation Chief Executive of family-owned Allied Electronics Corporation Ltd, considered the pros and cons of more clearly linking the firm's compensation system to sustainability performance. Having made a clear commitment to sustainable development, Venter was confident that the commitment was shared across the senior management team. However, there appeared to be more acceptance in the operating units for meeting financial targets than for meeting sustainability targets. Did the existing incentive structure send the correct message about the sustainability-oriented corporate strategy?

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Banco Ciudad (A, B)

Authors: Musacchio, Aldo; Herrero, Gustavo A.; Scott, Cintra
Product Type: Cases
Source: Harvard Business School
Publication Year: 2012

[This document has not yet been rated] 223 views

Early in 2008, Federico Sturzenegger, a renowned academic in Argentina, was appointed executive chairman by the city government and charged with turning the state-run Banco de la Ciudad de Buenos Aires around. But just four months later, Sturzenegger was already facing the 45th day of a labor conflict sparked by union representatives...

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Subprime Tsunami on Indian Shores: Communication Crisis Hits ICICI

Authors: Juneja, Chetan; Bajaj, Gita
Product Type: Cases
Source: Richard Ivey School of Business; Indian School of Business
Publication Year: 2012

[This document has not yet been rated] 326 views

ICICI bank - India's largest private sector bank with maximum international exposure among Indian banks - was hit by rumors about its exposure to Lehman assets. Solvency fears drove its depositors to withdraw large sums of money and the bank's stock value started to erode. The case presents the context of the crisis including the financial and reputation assets of the ICICI bank, the crisis communication effort and the impact of the communication effort.

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Craig Kielburger Cases

Authors: Crossan, Mary M.; Reno, Mark
Product Type: Cases; Multimedia
Source: Richard Ivey School of Business
Publication Year: 2012

[This document has not yet been rated] 307 views

The Craig Kielburger video case series traces the evolution of both a leader and an organization through major strategic change. The case series lends itself to understanding leadership character, social entrepreneurship, strategic renewal and innovation in both not-for-profit and for-profit organizations.

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Sustaining a Social Venture: Transformation of Annapurna Mahila Mandal into Annapurna Pariwar

Author: Basargekar, Prema
Product Type: Cases
Source: Richard Ivey School of Business; Indian School of Business
Publication Year: 2012

[This document has not yet been rated] 368 views

AMM is a trust that provides micro credit and allied services to poor working women. It was established by a veteran freedom fighter and social entrepreneur and her late husband, a union leader, in 1975 in the wake of a decade-long millworkers' strike in Mumbai. AMM needed to develop a very clear vision as to which direction it should grow in order to become sustainable without losing its focus on the core objective of empowerment of poor women...

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Rospil.info

Authors: Healy, Paul M.; Ramanna, Karthik; Shaffer, Matthew
Product Type: Cases
Source: Harvard Business School
Publication Year: 2012

[This document has not yet been rated] 369 views

What should business leaders do about corruption? In December 2011, four HBS alumni met to debate how to engage the unprecedented protests against Vladimir Putin's corrupt government...

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Maersk Line and the Future of Container Shipping

Authors: Casadesus-Masanell, Ramon; Reinhardt, Forest; Nellemann, Frederik
Product Type: Cases
Source: Harvard Business School
Publication Year: 2012

[This document has not yet been rated] 674 views

Maersk Line was hoping that customers would increasingly make sustainability a purchasing criterion, thus differentiating Maersk Line from competing carriers. Could sustainability really provide Maersk Line with a competitive advantage in an industry that was considered to be commoditized?

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